SEMA ACQUIRES OFF-ROAD BUSINESS ASSOCIATION (ORBA)
WASHINGTON, D.C. – The Specialty Equipment Market Association (SEMA), the leading organization for the automotive aftermarket industry, announced the acquisition of the Off-Road Business Association (ORBA), a leading a 501(c)(6) organization dedicated to representing businesses and professionals in the off-road and powersports industries (motorcycles, ATVs, side-by-sides, snowmobiles).
“Today is a great day for off-road and powersports enthusiasts and the businesses who cater to them, because it further unifies efforts to advocate in Washington, D.C., and statehouses nationwide on their behalf,” said SEMA President and CEO Mike Spagnola. “By acquiring ORBA, SEMA further unifies our shared efforts to preserve motorized access to our nation’s open spaces and secure policies that strike a tenable balance between land use and conservation. SEMA has sought ways for our Truck and Off-Road Alliance (TORA) to work more closely with ORBA, out of an immense respect and appreciation for their work and the individuals whose blood, sweat, and tears over the decades gave a voice to businesses and enthusiasts in the off-road and powersports communities. By bringing ORBA under the SEMA banner, we’re scaling up our ability to speak on behalf of the off-road and powersports communities and further extending ORBA’s legacy of service to our industry and enthusiasts.”
